Privacy Policy

1. Introduction

Assetof.io ("Assetof," "we," "us," or "our") is committed to protecting the privacy of our customers and users. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you access or use our enterprise asset management platform and related services (collectively, the "Platform"). By using our Platform, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We collect several types of information for various purposes:

**Account Information:** When you create an account, we collect your name, work email address, company name, job title, and password. For enterprise accounts, we may collect additional organizational details.

**Asset Data:** We collect all asset-related data that you and your team input into the Platform, including asset details, maintenance records, financial data, and ownership information.

**Usage Data:** We automatically collect information on how you interact with our Platform, including pages visited, features used, time spent, and actions performed.

**Device & Technical Data:** We collect IP addresses, browser type and version, operating system, device identifiers, and crash reports to ensure platform stability and security.

**Communications:** If you contact us for support or sales inquiries, we retain records of that communication.

3. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve the Platform and our services • Process transactions and manage your account and subscription • Send administrative communications, security alerts, and support messages • Respond to your inquiries and provide customer support • Monitor and analyze usage patterns to improve user experience • Detect, prevent, and address technical issues, fraud, and security threats • Comply with legal obligations and enforce our terms • Send marketing communications (with your consent where required by law) • Generate anonymized, aggregated analytics about platform usage

4. Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

**Service Providers:** We engage trusted third-party service providers who assist us in operating our Platform (e.g., cloud hosting, email delivery, analytics). These providers are contractually bound to use your data only to provide services to us.

**Business Transfers:** If Assetof is involved in a merger, acquisition, or asset sale, your information may be transferred as part of that transaction, with appropriate notice.

**Legal Requirements:** We may disclose your information if required by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights or the safety of others.

**With Your Consent:** We may share information with third parties when you have explicitly consented to such sharing.

5. Data Security

We implement enterprise-grade security measures to protect your information:

• AES-256 encryption for all data at rest and in transit • TLS 1.2+ for all data transmission • Multi-factor authentication options for all user accounts • Role-based access controls (RBAC) limiting data access by role • Regular security audits and penetration testing • SOC 2 Type II aligned infrastructure • Automatic backups with 90-day retention • 24/7 security monitoring and incident response

While we implement robust security measures, no method of electronic storage or transmission is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your personal information and asset data for as long as your account is active or as needed to provide you with our services. You may request deletion of your account and associated data at any time by contacting support@assetof.io.

Following account termination, we may retain certain information for up to 12 months to comply with legal obligations, resolve disputes, and enforce our agreements. Anonymized, aggregated data may be retained indefinitely for analytics purposes.

7. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• **Access:** Request a copy of the personal data we hold about you • **Correction:** Request correction of inaccurate or incomplete information • **Deletion:** Request deletion of your personal data • **Portability:** Request transfer of your data in a machine-readable format • **Objection:** Object to our processing of your data for marketing purposes • **Restriction:** Request that we restrict processing of your data

To exercise these rights, contact us at support@assetof.io. We will respond to all requests within 30 days.

8. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your experience on the Platform. These include:

• **Essential Cookies:** Required for the Platform to function, including session management and security • **Performance Cookies:** Help us understand how users interact with our Platform to improve functionality • **Analytics Cookies:** Used to analyze usage patterns and measure platform performance

You can control cookie preferences through your browser settings. Disabling certain cookies may affect Platform functionality. For more details, see our Cookie Policy.

9. International Data Transfers

Assetof operates globally and may transfer your data to countries outside your home jurisdiction. We ensure all international transfers comply with applicable data protection laws through:

• Standard Contractual Clauses (SCCs) approved by the European Commission • Data Processing Agreements (DPAs) with all sub-processors • GDPR compliance for European Economic Area (EEA) data subjects

For enterprise customers requiring data residency in specific regions, we offer dedicated infrastructure options. Contact our sales team for details.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by email or through the Platform at least 30 days before the changes take effect. Your continued use of the Platform after the effective date constitutes acceptance of the updated policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Assetof.io Privacy Team Email: support@assetof.io Response time: Within 5 business days